Fairmont Residences by RSG: Branded Apartments on Al Sufouh's Coastline
RSG International is developing Fairmont Residences in Al Sufouh 1, a coastal district between Dubai Marina and the Palm Jumeirah. The project carries the Fairmont brand, placing it in the branded-residence segment of Dubai's apartment market.
Al Sufouh 1: Understanding the Location
Al Sufouh 1 occupies a specific strip of Dubai's coastline. To the north is Dubai Marina. To the south is the Palm Jumeirah trunk. Sheikh Zayed Road sits immediately behind, offering access to every major business district without a long drive. The Nakheel Harbour and Tower metro station on the red line is reachable, connecting residents to DIFC, Business Bay, and Downtown Dubai.
The beach is the other part of the equation. The coastline sits directly within the development's environment, not across a road or behind a separate membership gate. For lifestyle buyers, that distinction matters. For investors, it means attracting tenants who will pay for direct beach access rather than proximity to it.
AED 7.5M to AED 10M: Who This Pricing Targets
The price range runs from AED 7.5 million to AED 10 million. A AED 2.5 million spread across apartments reflects position and size differences within the building rather than different property categories. At AED 7.5M, buyers are likely looking at smaller apartments or units without premium view lines. At AED 10 million, the expectation shifts to larger configurations, higher floors, and direct sea or Palm views.
The AED 7.5M floor positions this project at the upper tier of Dubai's apartment market. Buyers arriving at this price point are choosing the location, the brand, and the type of project. The remaining question at each unit level is which floor, size, and view matches their requirement.
What the Amenity Set Says About the Resident Profile
| Category | Facilities |
|---|---|
| Sport & Fitness | Gymnasium, Tennis Courts |
| Leisure | Beach Club, Shared Pool, Barbecue Area |
| Family | Children's Play Area, Community Park |
| Social | Ballroom |
| Service | Valet Parking |
Nine amenities cover fitness, leisure, family, social, and service categories. The Beach Club is the headline facility. Residents have beach access tied to the building itself. The Ballroom and Valet Parking add a hotel-service layer consistent with the project's branded positioning. The Children's Play Area and Community Park extend the appeal to families, signaling that the developer is targeting long-term residents alongside investors.
Handover Timing
RSG broke ground in April 2024 with a planned completion of June 2025. That date has passed. Buyers entering now are stepping into a project at or near the handover stage, not committing to a multi-year off-plan hold.
50% Post-Handover: What the Payment Plan Means in Practice
| Stage | Percentage |
|---|---|
| Down Payment | 20% |
| During Construction | 20% |
| On Handover | 10% |
| Post Handover | 50% |
The defining feature of this payment plan is 50% deferred to post-handover. On the entry price of AED 7.5 million, that means AED 3.75 million is payable after keys are in hand. A buyer reaches handover having paid only 50% of the purchase price: 20% at signing, 20% during construction, and 10% on delivery.
For investors, this structure allows rental income to start while the remaining installments continue. The 20% down payment is the entry commitment. The back-loaded structure shifts a large proportion of financial outflow to the post-possession phase, which changes the cash flow profile for both investors and end-users in a meaningful way.














