Cello by Taraf Properties in JVC District 18
Taraf Properties is building Cello across two towers in District 18 of Jumeirah Village Circle. The development offers apartments and penthouses, with construction started in February 2024 and handover scheduled for March 2027.
What District 18 and JVC Mean in Practice
Jumeirah Village Circle occupies a practical middle ground in Dubai. It sits between Dubai Marina to the west and Downtown Dubai to the east, with Al Khail Road running along its eastern boundary. That road connection matters: residents reach Business Bay or Dubai Investment Park without dealing with the congestion of older arterial routes. A typical drive to Downtown runs around 20 minutes; the Marina is closer to 15.
JVC has developed into a self-contained community. Schools, clinics, supermarkets, and retail are spread throughout the development rather than concentrated at the edges. District 18 sits toward the quieter interior, away from the commercial clusters near the main entrances. The character is more consistently residential, which draws buyers and tenants who want infrastructure without high-traffic surroundings.
From AED 1.1M: Reading the Price Range
AED 1,136,100 is the starting price for apartments. The top of the apartment range reaches AED 2,533,650 for three-bedroom units. Four-bedroom penthouses occupy the top floors of both towers.
The spread of roughly AED 1.4M from entry to the three-bedroom ceiling reflects the unit mix more than any unusual pricing. One-bedroom apartments at entry level work for professionals and investors focused on JVC's tenant base. Two-bedroom units in the mid-range suit small families or buyers who need a dedicated second room. Three-bedroom apartments near the ceiling suit families who want a full-size home and proximity to the community's schools without stepping into villa pricing.
Apartments and Penthouses Across Two Towers
Cello runs across Tower A1 and Tower B1 with a comparable unit mix in each building. The residential range covers studios, one-, two-, and three-bedroom apartments. Four-bedroom penthouses occupy the top levels of each tower, with floor areas above 5,000 sq ft.
What the Amenities Tell You
| Leisure and Fitness | Family and Community | Retail and Dining |
|---|---|---|
| Gymnasium | International School | Retail Facilities |
| Shared Pool | Children's Play Area | Cafe and Restaurants |
| Cinema | Landscaped Parks | |
| Barbecue Area |
The cinema stands out in this set. It is not a common feature in mid-market JVC projects and signals that Taraf is targeting residents who want in-building entertainment beyond a standard gym and pool. The international school within the development is the most practical differentiator for families: it removes the daily school run entirely.
Taken together, the amenity set targets residents who want to cover most daily needs within the building or its immediate surroundings. The retail, cafe, and restaurant provision supports a lifestyle where leaving the community for routine tasks is optional rather than necessary.
March 2027 Completion
Construction started in February 2024 and handover is set for March 2027. That is a roughly three-year build cycle. The project is past the halfway mark of its construction timeline.
For buyers entering off-plan now, the remaining period to completion is under a year. That limits the lead time before possession and means fewer construction phases left to track before handover.
Getting In for 10%
| Stage | Percentage |
|---|---|
| Down payment | 10% |
| During construction | 40% |
| Handover | 50% |
A 10% down payment keeps the initial cash requirement low. The remaining 40% spreads across the construction period to March 2027, with the final 50% due at handover.
The handover tranche is the largest single payment in the plan. Buyers financing through a mortgage need that arrangement in place before the March 2027 completion date. The construction period instalments reduce the cash commitment before handover, but the 50% payment at completion is a significant cash event regardless.









